Disney India is losing intrerst in Hindi film production, and may shut down its Hindi film business soon. Siddharth Roy Kapur-led Disney India took over Ronnie Screwvala's UTV in 2012 for Hindi film production.
According to Business Standard, Disney is miffed with a series of box office flops of the projects the company had financed.
The latest blow was Mohenjo Daro, starring Hrithik Roshan that came as a major disappointment. Released on August 12, Mohenjo Daro was made at a cost of around Rs 120 crore (cost to Disney) but it failed to manage to even half the cost in two weeks and grossed a mere Rs 56 crore.
The latest setback was in contrast to the gains of the past. Disney struck gold with some of the low budget films in the last couple of years. It struck gold with ABCD 2’s Rs 105.7 crore versus the cost of Rs 50 crore. Baaghi collected Rs 78 crore versus the cost of Rs 38 crore. In recent months, Films like Fitoor, Saala Khadoos, and Tamasha tanked at the box office.
Disney India is yet to officially comment on the matter. The year 2014 was the best year for Disney India—the blockbuster PK was a major milestone. Since then, the film studio had a mixed fare of hits and misses.
But the Hollywood stuff is selling well in India for Disney. The Jungle Book collected Rs 185 crore in India alone, and Captain America: Civil War grossed Rs 60 crore. Doctor Strange (Hollywood) is coming in November and Aamir Khan starred Dangal will be released in December. Ranbir Kapoor Katrina Kaif-starrer Jagga Jasoos will be released in 2017. Disney India had exited south operations a couple of years ago after it felt the south Indian market was not delivering the targets.